{"success":true,"session":{"id":"6abe8f3ebd8465fdfdbb8bea","slug":"mastering-blogging-accelerate-your-success-and-establish-authority","url":"/summits/business-growth-scale-summit-2024/sessions/mastering-blogging-accelerate-your-success-and-establish-authority","topic":"Mastering Blogging - Accelerate Your Success and Establish Authority","description":"Lisa Atkinson, a seasoned online entrepreneur, shares her insights on the challenges and rewards of blogging at the Business Growth and Scale Summit. She discusses her company, Blogging Success Zone, which aids bloggers in achieving success and mastering necessary skills. Lisa emphasizes the importance of consistency, authenticity, and authority in blogging. She explores the use of AI in blogging and the various ways to monetize a blog. She also highlights the role of blogging in establishing credibility, building connections, and engaging potential customers.","day":4,"day_title":"Leadership, Mindset and Resilience","session_number":7,"duration_minutes":37,"has_preview":false,"preview_minutes":0,"speakers":[{"name":"Lisa Atkinson","title":"Founder of Blogging Success Zone and summit host","photo_url":"https://i.vimeocdn.com/video/1906885963-b531a9c0ae30bf48a977ae9815babc94c48b6a3827d7477a691cb39e6a4e3986-d_640","url":"/speakers/lisa-atkinson"}]},"summit":{"slug":"business-growth-scale-summit-2024","name":"Business Growth & Scale Summit 2024","year":2024,"url":"/summits/business-growth-scale-summit-2024","dates":"29 July - 3 August 2024","vip_pricing":{"regular_price":37,"sale_price":9},"offer_pages":{"vip":true,"implementation":false,"dfy":false}},"same_day":[{"topic":"Create Income and Impact by Monetizing Your Knowledge","url":"/summits/business-growth-scale-summit-2024/sessions/create-income-and-impact-by-monetizing-your-knowledge","speakers":["Abraham Heisler"]},{"topic":"Top 5 Legal Mistakes to Avoid in Business","url":"/summits/business-growth-scale-summit-2024/sessions/top-5-legal-mistakes-to-avoid-in-business","speakers":["Amira Irfan"]},{"topic":"How Hot Are You As a Leader","url":"/summits/business-growth-scale-summit-2024/sessions/how-hot-are-you-as-a-leader","speakers":["Anita Greenwood"]},{"topic":"The 12 Week Year - How To Accomplish More In 12 Weeks Than Most Do In 12 Months!","url":"/summits/business-growth-scale-summit-2024/sessions/the-12-week-year-how-to-accomplish-more-in-12-weeks-than-most-do-in-12-months","speakers":["Brian Moran"]},{"topic":"Achieve Your Dreams While Your Clock is Ticking","url":"/summits/business-growth-scale-summit-2024/sessions/achieve-your-dreams-while-your-clock-is-ticking","speakers":["Dr. Thiru Sayandhan"]},{"topic":"Breaking the Burnout Cycle: Psychological Strategies for Renewal","url":"/summits/business-growth-scale-summit-2024/sessions/breaking-the-burnout-cycle-psychological-strategies-for-renewal","speakers":["Kiru Kishokumar"]},{"topic":"Overcoming Adversity with a Positive Mindset","url":"/summits/business-growth-scale-summit-2024/sessions/overcoming-adversity-with-a-positive-mindset","speakers":["Mario Fonseka"]},{"topic":"Beyond Profits: Leading with Ethics in Business","url":"/summits/business-growth-scale-summit-2024/sessions/beyond-profits-leading-with-ethics-in-business","speakers":["Roshan Mahanama"]},{"topic":"How to beat procrastination by doing the hard things first","url":"/summits/business-growth-scale-summit-2024/sessions/how-to-beat-procrastination-by-doing-the-hard-things-first","speakers":["Scott Allan"]}]}