Scaling Success: The Power of Sustainability in Business
Michele Wong - Day 3 (Brand, Marketing and Customers) - Business Growth & Scale Summit 2024
Shihan Sheriff, Host of the summit featuring Michele Wong, a sustainability and ESG advisor. They explore how small businesses can integrate sustainability, starting with benchmark reports. They discuss ESG concerns for startups, upcoming regulations, reporting requirements, and potential consequences for non-compliance. The benefits of sustainability practices, including cost-saving measures and attracting investors, are highlighted. Michele advises starting the sustainability journey gradually and shares free resources.